Greetings Friends,

I know you missed me, I have received countless emails reminding me that I have not posted anything in over a month.  SEE, that's the life of a publicist - we get busy, we love working for our clients and for those that know me, I chase behind my seven children as well. 

When I started two blogs back in 2005, I knew not to make an announcement until I was ready, plus I was still learning all the technical aspects of everything (what's a widget, what's web 2.0, etc.)  This time around I just knew I was ready to do this and after this weekend - I am REALLY am, thanks to a few friends (SHOUTS to JONNICE SLAUGHTER of Chatterbox Publicity & JAMES ANDREWS of Ketchum Interactive) and my other marketers who have been saying, 'you can do this! You research and you write, might as well blog about it.' 

Which brings me to this weekend, when my colleague and friend Jonnice Slaughter invited me to come over to see her client, Necole Bitchie speak on a panel "Bridges: Build, Cross or Burn? Can new Media work with old guard and old media? for Blogging While Brown Conference, I agreed to come thru.  Currently, I am consulting a few bloggers and it would be great to hear from their colleagues about how they feel towards traditional media. 

I have been such a social on-line butterfly marketer, where even until this day I have yet to meet colleagues I have known for over 10 years.  Online has always been the way to go and has helped advance music artists and other entertainment clients I have consulted.  Lately I have been feeling the entertainment business is not where my expertise has been appreciated, some clients not respecting all that I do and new PR associates devalueing our industry.  I started to balance that out by working with small businesses and non-profits (of course my powerful resource to them is lending contacts from the entertainment side, so I will never escape it - LOL).  I almost started disliking the business yet with close to 20 years under my belt and after attending this conference I see where I can be of value to those in the entertainment social ream.  I was standing there among the face of new media...bloggers, some of which I have developed relationships with and know that these bloggers are becoming more powerful than traditional media and they made me fully understand to see a light at the end of my many tunnels. 

Jonnice Slaughter summarizes some of my exact sentiments on this conference.  BY THE WAY I have to CONGRATULATE and APPRECIATE Gina McCauley, creator of Blogging While Brown Conference and owner of What About Our Daugthers blog <---Check the pic Freddy-O took on the front page (I am on the right side cut off at the thanks to Jonnice booting me out.  LOL) 

Check out what Jonnice had to say on her new blog: PR-imp(dot) com  (PR is my Passion).

        

So a few weeks ago a good friend of ours - Paul Porter of Industry Ears sent over a 21 page content study on BET and MTV daytime music video programming that he did with Parents Television Council - titled "The Rap on Rap"  The study details the amount of foul language and sexual acts that are featured per hour during each show.  With over 1,674 instances in a 27.5 hour time period, this is very interesting to say the least!  This is going to continue to fuel the protesters at Enough is Enough campaign who still wave their signs outside of BET CEO - Debra Lee's house.  Advertisers like Proctor and Gamble are continuing to do their own research and began pulling advertisements on BET and MTV giving a 1-800 number for consumers to decide wether or not to run advertisments on these stations.   Advertisers don't necessarily know what programs are playing on these stations and are given info by media researchers who don't look directly into the programs only the demographics. This is going to be something worth watching to see how things develop. 

When I spoke with Paul much like all conversations in the past, he stands on his mission to have balance especially when it comes to HipHop.  He hasn't stepped foot out of those bounds, yet he is getting flack from some other HipHop mediums who benefit from these advertisers.  

So will this cause heat for BET?  Viewership has already dropped, however this doesn't seem to bother President of Entertainment, Reggie Hudlin, according to the Washington Post article - "Channel Changer" interview it's all about the business at the end of the day.  OR IS IT?  Stay Tuned, we'll keep you posted!

        

So just about everyone asked for it - Here it is...The BLOG - does that make me an official blogger? maybe, maybe not.  So I promise will try to do my best in making all the ATLiens happy by giving you the best events I attend.  Welcome to the life of a Publicist... ...<< MORE >>