Life of a PUBLICIST

Blogging While Brown

Life of a Publicist — Tue, 29 Jul 2008 00:16:00 GMT

WELCOME to the Life of a Publicist & Marketer...

Greetings Friends,

I know you missed me, I have received countless emails reminding me that I have not posted anything in over a month. SEE, that's the life of a publicist - we get busy, we love working for our clients and for those that know me, I chase behind my seven children as well.

When I started two blogs back in 2005, I knew not to make an announcement until I was ready, plus I was still learning all the technical aspects of everything (what's a widget, what's web 2.0, etc.) This time around I just knew I was ready to do this and after this weekend - I am REALLY am, thanks to a few friends (SHOUTS to JONNICE SLAUGHTER of Chatterbox Publicity & JAMES ANDREWS of Ketchum Interactive) and my other marketers who have been saying, 'you can do this! You research and you write, might as well blog about it.'

Which brings me to this weekend, when my colleague and friend Jonnice Slaughter invited me to come over to see her client, Necole Bitchie speak on a panel "Bridges: Build, Cross or Burn? Can new Media work with old guard and old media? for Blogging While Brown Conference, I agreed to come thru. Currently, I am consulting a few bloggers and it would be great to hear from their colleagues about how they feel towards traditional media.

I have been such a social on-line ~~butterfly~~ marketer, where even until this day I have yet to meet colleagues I have known for over 10 years. Online has always been the way to go and has helped advance music artists and other entertainment clients I have consulted. Lately I have been feeling the entertainment business is not where my expertise has been appreciated, some clients not respecting all that I do and new PR associates devalueing our industry. I started to balance that out by working with small businesses and non-profits (of course my powerful resource to them is lending contacts from the entertainment side, so I will never escape it - LOL). I almost started disliking the business yet with close to 20 years under my belt and after attending this conference I see where I can be of value to those in the entertainment social ream. I was standing there among the face of new media...bloggers, some of which I have developed relationships with and know that these bloggers are becoming more powerful than traditional media and they made me fully understand to see a light at the end of my many tunnels.

Jonnice Slaughter summarizes some of my exact sentiments on this conference. BY THE WAY I have to CONGRATULATE and APPRECIATE Gina McCauley, creator of Blogging While Brown Conference and owner of What About Our Daugthers blog <---Check the pic Freddy-O took on the front page (I am on the right side cut off at the thanks to Jonnice booting me out. LOL)

Check out what Jonnice had to say on her new blog: PR-imp(dot) com (PR is my Passion).

What's in store for BET?

Life of a Publicist — Mon, 05 May 2008 17:00:00 GMT

So a few weeks ago a good friend of ours - Paul Porter of Industry Ears sent over a 21 page content study on BET and MTV daytime music video programming that he did with Parents Television Council - titled "The Rap on Rap" The study details the amount of foul language and sexual acts that are featured per hour during each show. With over 1,674 instances in a 27.5 hour time period, this is very interesting to say the least! This is going to continue to fuel the protesters at Enough is Enough campaign who still wave their signs outside of BET CEO - Debra Lee's house. Advertisers like Proctor and Gamble are continuing to do their own research and began pulling advertisements on BET and MTV giving a 1-800 number for consumers to decide wether or not to run advertisments on these stations. Advertisers don't necessarily know what programs are playing on these stations and are given info by media researchers who don't look directly into the programs only the demographics. This is going to be something worth watching to see how things develop.

When I spoke with Paul much like all conversations in the past, he stands on his mission to have balance especially when it comes to HipHop. He hasn't stepped foot out of those bounds, yet he is getting flack from some other HipHop mediums who benefit from these advertisers.

So will this cause heat for BET? Viewership has already dropped, however this doesn't seem to bother President of Entertainment, Reggie Hudlin, according to the Washington Post article - "Channel Changer" interview it's all about the business at the end of the day. OR IS IT? Stay Tuned, we'll keep you posted!

Hello World!

Life of a Publicist — Sun, 04 May 2008 02:26:00 GMT

So just about everyone asked for it - Here it is...The BLOG - does that make me an official blogger? maybe, maybe not. So I promise will try to do my best in making all the ATLiens happy by giving you info on the best events I attend, products I have tested and who has great services. Welcome to the life of a Publicist...

Below I have posted my last two EMAIL/NEWSLETTER postings that got this whole concept going that some of you may have missed. I pray hope you will subscribe so you will know when I make weekly updates. ENJOY!

THURSDAY, APRIL 24, 2008

TO DO LIST:

7am - Wake up to watch our new client - CHERISH perform their new ballad "AMNESIA" on GOOD DAY ATLANTA - FOX 5. Also check them out in AUC Magazine (I also have an article in there on page 62 about Women in the biz)

12pm - Lunch with Necole Bitchie & her Publicist - Jonnice Slaughter (Ok so this is a private meeting but had to give my girls a shout out)

1pm - Call Ike Dirty to go over speaking outline for Producer Workshop with the teens.

6pm - Call Jr. Account Exec - Crystal to make sure she gets to the Ralph Lauren event to escort take care of clients - Ike & Kim Maxwell getting photo opps while I prepare to speak.

7pm - Panelist at the Miss Clark Atlanta University 2008-2009 And NABFEME, Collegiate PANEL - "Power Women in Mass Media" along with my girls - Tosha Love, Cynthia Young of KISS 104.1, Filmmaker Zina Brown & VP of AA Marketing for COKE - Ms. Yolanda White

FREE / OPEN TO THE PUBLIC

Located on CAU Campus at the Carl & Mary Ware Academic Center
Room 103

9pm - As a BMI Publisher, I got to show my face at the

11th Annual BMI SHOWCASE - So head on over to Luckie Lounge (they better not trip at the door) so I can check out Lil Wayne, Sean Garret and the adorable TEYANA TAYLOR (all my NY peeps are talking about her). I got some extra invites...holla at me quickly. Otherwise $20 at the door (which is not too bad - talent I heard is all that).

By MIDNIGHT - in the bed I hope - Children got CRCT testing going on and I got to tend to my motherly duties and cook breakfast

WELCOME TO THE LIFE OF A PUBLICIST / MARKETING PROFESSIONAL (and that was only half of what I really do)

HOPE YOU WILL JOIN ME!

Dee Dee M. Cocheta-Williams

JUST SO MUCH TO DO IN THE "A"

WELCOME to the Life of a Publicist & Marketing Pro...

You all loved this concept...so here I am on a weekly basis (or bi-weekly when I get busy) to set forth in sharing info; putting the best events, products or venues before you. Hope you will enjoy and join me!

WEEK: May 1st - May 8th

TO DO LIST:

Send out cards - MY LOVE and Thank You's:

R.I.P to Chelsea Brown Daniels & Adam Bush - my heart goes out to your families.
Welcome ENZI IMARA, beautiful daughter I assisted in delivering this past Sunday (for those of you that don't know, this publicist is also adding Doula to my list of specialities).
Thanks to Tamiko Hope, Publicist to Shawty Lo for bringing him out to the FOR ME Aspiring Music Producers workshop to do a critique session with high schoolers...THEY LOVED IT!
Thanks to Carleen Brown from MY ATL show - "ATL INSIDER" (Ch. 13) who will be running info on the FOR ME Program this Saturday at 12:30pm.

Thursday, May 1st,8pm - I got to stop by Apache Cafe (64 3rd St) and check out Patchwerk's great monthly networking series featuring excellent talent and guest speakers - Greg Street of V-103, TreMayne Anchrum of ASCAP and Amir Boyd of Grand Hustle. Only $10.

Friday, May 2nd - My client and FAV Stylist - KIM MAXWELL are invited to a private reception for Photographer, Sheila Pree Bright - YOUNG AMERICAN's photo exhibit at HIGH MUSEUM. The exhibit will run until the August and I highly recommend checking this one out - Sheila is worth your while (wait til she does her HipHop exhibit)

Saturday, May 1st, 11am - Get up and join my sisters of NABFEME for the most highly spoken about event series for females in the business - "HIGH HEELS IN HIGH PLACES" with Bryan Michael Cox's group - Dirty Rose performing and OUTSTANDING panelists - Ludacris' Mother, Roberta Shields, FOX 5's own Amanda Davis, Lawyer Phenomena - Phaedra Parks, Hannah King of Grand Hustle, Melanie Few of Results Inc. & Nicole Garner of The Garner Circle PR. It's all going down at: Marriott Atlanta Downtown - 160 Spring St.

Saturday, MAY 3rd - 9pm - Heading to D'Jangos for "Celebrating the Success of Beautiful Women on the Move Part 1" Shouts to my girls - MiMi Cartier, I'na Saulsberry & Monica Tookes (Chris, I know I am not a PERFECT 10 - but I hope to host part 2 - Maybe we can call it Celebration of the ALMOST DIMES, The Women that do get MONEY)

Sunday, May 4th - 10am - 1pm: Fit in ME and FAMILIA time - most likely will check out CINCO DE MAYO Fiesta Atlanta events at CENTENNIAL Park. I LOVE Mexican food!!! (Guess what is my favorite - I will blast you/your business in my next week TO DO list)

QUESTIONS? - Anyone looking for a one bedroom/1 bath apartment near Turner Field? Please email me (abcpublicity@aol.com) for more info - They are absolutely adorable, renovated and renting for $595 - $615.

FAVORS? - Can you please share this great piece on Sean Bell - I read many thoughts but this one by Editor in Chief of Atlanta Voice - Yaminah Ahmad is by far the best - Sean Bell: A Spiritual Call To Action

Monday, April 5th - Mondays are saved for new business development yet I will be coming off my MEXICAN food high (a little gassy working all day on pulling photos from a wedding that just happen with one of our clients - Shhhh, it's a secret, if you tell me exactly who it is, I will give you a free email blast.

Wednesday, April 7th, 6pm - Watch BET 106 & Park for the world premier of Cherish's new video "AMNESIA" directed by Benny Boom

IN preparation of next week's list - Feel free to PITCH me about your event, business, your service or send me a product to test (mailing address below). For new music artists, we have a special we are running on our PR services in celebration of my birthday - MAY 25th. Email me more info.

THANKS and HOPE YOU WILL JOIN ME!

Dee Dee M. Cocheta-Williams

A.B.C. Associates - www.abc-aef.com
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